Catherine Penn, MA, MBA President catherine@pennandassociates.com Catherine has 20 years experience as president of Penn and Associates, Inc. Catherine began her career in marketing research as Data Analyst at Cambridge Associates, a boutique consultancy. Next, she worked as a Telephone Research Interviewer at Opinion Centers America, a data collection company. Combining these experiences, she founded Penn and Associates, Inc. to provide Data Collection and Data Analysis working alongside in-house Marketing Research Departments. While completing her first Master's Degree in English, Catherine added Writing and Designing Questionnaires and Writing Reports to the services offered by Penn and Associates, Inc. After completing her MBA, Catherine took the company to the next level: Full-Service Marketing Research, which includes Study Design and Methodology through to Recommendations and Implementation Steps. Up until 2002, Penn and Associates, Inc. was primarily providing services for industry publications, government agencies, and food and beverage manufacturers using traditional data collection methods (mail, phone, intercepts, and focus groups). Since that time, Penn and Associates, Inc. has mostly conducted marketing research via the Internet. Penn and Associates, Inc. has substantial Marketing Research Databases from which to draw random samples. In addition, Penn and Associates, Inc. provides Opt-In Panelists that we have recruited over the years via our Panel Management portal. At this time, Penn and Associates, Inc. offers total marketing research solutions. Web Surveys as Hyperlinks on clients' sites Longitudinal Surveys as Hyperlinks on clients' sites where invitations are sent regularly Web Surveys for clients who have their own sample Web Surveys utilizing our databases Web Surveys utilizing our Panelists In addition, Penn and Associates, Inc.  provides